With an emphasis on audience analysis and technology applications, this comprehensive book makes business communication easy. Readers are presented the basics about the communications process and how to improve writing and presentation techniques. It also shows how to present data, write both informal and formal reports, make oral presentations and conduct conference calls, and more.Writing. Everyday. Business. Letters. Letters communicate with outsiders and produce a formal record. The content of a ... Although many businesspeo- ple today seem to be writing fewer letters and more e-mail messages, you will still find many occasions when letters are required. ... The plan for letters, just as for memos, is fixed by the content of the message and its expected effect on the receiver.
Title | : | Writing for Business Audiences |
Author | : | Mary Ellen Guffey |
Publisher | : | South-Western Pub - 2001 |
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